I Build Your Book to Grow Your Business

I design your book from day one to bring you more leads and sales and grow your business, so your investment pays for itself.

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See how I put this into practice.

Will Your Book Cost You Money, Or Make You Money?

Producing a book is more time-consuming and expensive than most people realize.

So why go through all the hassle on a book that doesn’t actually grow your business and make you more money than it costs you?

A book built to grow your business:

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Attracts the right people.

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Solves a real problem they care about.

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Gives them a clear path to engage with you.

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Converts them into leads and sales, so it pays for itself.

Because a book that doesn’t make you money is just an expensive trophy.

Your Book Is Designed as a Sales Tool From Day One

As your Book Growth Engine, I design your book as a sales tool from the start.

We first determine:

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Who your ideal readers are, what they're struggling with, and the problem you help them solve.

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What transformation you want the reader to experience.

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How that transformation connects naturally to your economic engine.

Turn Interested Readers Into Leads and Customers

Your book will change how readers think. At certain moments, it will make them want more.

I plan for those moments and integrate them throughout your manuscript:

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I place calls to action where readers are most ready to act.

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I insert QR codes and URLs that lead to valuable offers.

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I help you create offers matched to what the reader just learned.

Each invitation gives an interested reader a direct path from your book into your business.

I Build Your Lead Funnel Along With Your Book

In addition to writing and producing your book in my Book Growth Engine service, I also build your first conversion system:

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A custom five-page book website with direct book sales built in.

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One complete lead funnel: landing page, lead asset, automated follow-up, and CRM capture.

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QR codes in the book pointing to that funnel, with tracking built in.

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The complete strategy for using your book in sales conversations, speaking, gifting, and future campaigns.

How My Clients Have Leveraged Their Books

I've been designing books to grow businesses for my clients since I started my career in 2006.

Garrett Gunderson's Killing Sacred Cows

Garrett Gunderson's Killing Sacred Cows launched with an offer on the front cover. The book hit the New York Times, Wall Street Journal, USA Today, and Businessweek bestseller lists, and generated roughly $750,000 in business within about a year. Garrett leveraged it to build a multi-million-dollar company he later sold.

Kris Krohn's The Strait Path to Real Estate Wealth

Kris Krohn's The Strait Path to Real Estate Wealth was designed from the start to fill his seminars, with lead capture built directly into its pages. In his words: "It gave me instant credibility, a flood of new leads, and took my business to a level that could not have been achieved in any other way."

Michael Bunting's The Mindful Leader

Michael Bunting's The Mindful Leader was built to win corporate clients and speaking opportunities. It became a top-ten bestseller in Australia for six months running and feeds his executive coaching and corporate training business to this day.

Each of these books started with the author's business objectives.

We design your strategy the same way: around your goals, from the first session, and I carry that thread through writing, production, and launch, from start to finish.